We help wedding professionals

build flourishing businesses

Our business strategies and services help you grow your wedding business without adding more to your plate — so you can get back to the work you really love.

work with us

You’re in the business of love.

Don’t you deserve to love your business?

It’s no secret that you got started in the wedding industry because you love love. You’re passionate about creating memorable
experiences and weaving couples’ dreams into a single, unforgettable day.

So why are you spending so much time researching hashtags, curating Pinterest boards, and blogging up a storm, hoping that it’ll somehow get you found online?

If you’re feeling like there simply aren’t enough hours in the day to do it all, and you’re ready to work with someone who truly understands marketing in the wedding industry… then we might just be the happily-ever-after you’ve been searching for.


01

Our coaching packages give you the direction you need to take your wedding business to the next level, guided by industry best practices and your vision.

02

This group coaching program brings you behind the veil of wedding marketing best practices, so you can grow your business and get your time back.

03

You wouldn’t ask a florist to cater your wedding. So why are you spending so much time on something that’s outside your expertise? Wedding industry marketing is our specialty, from strategy development to a full suite of done-for-you services.

Say “I do” to the easier way to grow your wedding business

Whether you’re looking for guidance on your next best step or are ready to completely hand over your marketing, we can help.

Hi there!

I'm charlotte

Founder of Schift & Co, business expert, creative dreamer & your personal cheerleader!

When I was planning my own dream wedding, I did what most brides do — I turned to Instagram! But behind all of those beautifully-curated feeds, I quickly realized there was so much more that goes into choosing partners for one of the most important days of your life.

The vendors we ended up working with were easy to find, had a stellar client experience, stood out beyond the feed, and reflected the story we wanted to tell on our wedding day.

My strategy-driven brain— together with my MBA and 5+ years of experience in the corporate marketing world — told me I had to dig deeper. I soon found that SO many talented, overworked wedding professionals were spending more time stressing over their marketing than doing the work they truly loved.

As a fellow lover of love, I knew I’d found my people... and that I had to help change the tide. And so, Schift and Co. was born.

When I was planning my own dream wedding, I did what most brides do — I turned to Instagram! But behind all of those beautifully-curated feeds, I quickly realized there was so much more that goes into choosing partners for one of the most important days of your life.


“Wonderful to work with. A great experience.”

Charlotte was nothing but wonderful to work with! I had a great experience working alongside her for my recent project for my website. Her work is professional, beautifully written, and overall great value to increase your SEO within your brand and website! Can't wait to work with her again!

- LINDSAY PLANK, LINDSAYPLANKEVENTS.CA

THE WEDDING BIZ ACCELERATOR

SIGNATURE OFFERING

Feeling overwhelmed by how to market your business? This group coaching program brings you behind the veil of wedding marketing best practices, so you can grow your business and get your time back.

Over 8 weeks together, we’ll completely transform the way you approach marketing in your business — so you can say goodbye to wondering what the heck to post, and hello to a fully-booked wedding season.

Discover our signature courses, created to empower you with the knowledge and tools you need to book more (and higher paying) clients, stand out from the crowd, and bring your wedding business to the next level — without the overwhelm.

The quickest way to get more leads for your wedding business? Get in front of couples when and where they’re searching for you! 

This course teaches you everything you need to know about getting found on Google as a wedding professional, so you can develop and implement an SEO strategy that has dream clients feeling like it’s meant to be from the moment they land on your website.

LEARN

Feeling overwhelmed by how to market your business? This group coaching program brings you behind the veil of wedding marketing best practices, so you can grow your business and get your time back.

Over 8 weeks together, we’ll completely transform the way you approach marketing in your business — so you can say goodbye to wondering what the heck to post, and hello to a fully-booked wedding season.

Over 8 weeks together, we’ll completely transform the way you approach marketing in your business — so you can say goodbye to wondering what the heck to post, and hello to a fully-booked wedding season.

THE WEDDING BIZ ACCELERATOR

SEO FOR THE WEDDING PRO

This course teaches you everything you need to know about getting found on Google as a wedding professional, so you can develop and implement an SEO strategy that has dream clients feeling like it’s meant to be from the moment they land on your website.

Prefer to learn & do things on your own?
We’ve got something for you, too.

WEDDING BUSINESS COACHING

"I'M READY TO GROW SCALE MY BUSINESS"

Your business and creativity are far too unique to rely on one-size-fits-all strategies. Our coaching packages give you the direction you need to take your wedding business to the next level, guided by industry best practices and your vision.


“Charlotte re-lit the fire in me to pursue my passion”

Charlotte at Schift & Co. is so knowledgeable on all things marketing. Her Wedding Biz Accelerator was so informative and so key to leveling up my business on the back end and at the forefront. 

Charlotte has re-lit the fire in me to pursue my passion. The Accelerator has given me the confidence and tools to have a business that is seen across all platforms and how to maximize them all.

Join me every week for conversations on building a strong online presence, growing a thriving business, and, of course, how you should really be spending your time on Instagram — all specific to the wedding industry.

NO. 1 - coming soon

→                     

No. 2 - coming soon

→                     

No. 3 - coming soon

→                     
MORE INFO →

We’re throwing around free marketing tips like biodegradable floral confetti on the
Schift & Co Podcast

listen in

from the

JOURNAL

On the blog, we’re giving you an in-depth look at wedding industry trends, marketing best practices, and so much more. So grab a glass of bubbly (or a cup of joe), get cozy, and get ready to dive into these long reads.

Does Blogging Help SEO?

if you’re looking at How to Improve your Google Search Ranking for your Wedding Business, blogging is a great thing to invest in. In this blog, we’re going to take a look into five ways blogging can help your wedding business SEO and why you should add it to your marketing strategy.

learn more →

How to Setup your Pinterest for Business Account

 Pinterest for Business is a must have for growing your wedding business. I would hands down choose it over Facebook and even Instagram. Now I’m not telling you to delete all your other accounts, but if you have limited time, this is where you should invest it.

learn how →

We Postponed our 2020 Wedding

None of us could have predicted the global pandemic which would prevent all travel, stop large events and threaten the safety of our families. Read all about Adam & I's wedding planning adventures during a global pandemic!

read now →

DOWNLOAD

Your Free Wedding Website Checklist

WEDDING WEBSITE CHECKLIST

Download our wedding website checklist that includes all. the. things. that make your website attract & convert more of your dream couples.

Feeling ready to put a ring on it?

Let’s find out if we’re a match made in heaven. Drop us a note below to get in contact with us and see how we can help you with your business.